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In addition to streaming their live video on Stickam, the service allowed users to embed their streaming webcam feeds into other web sites via a Flash player.
Smashing Pumpkins' Billy Corgan went live on Stickam to host Gothageddon, which was a live doll fight. Billy and friends voiced the dolls, which included dolls representing the members of Smashing Pumpkins, Robert Smith from The Cure, Amanda Palmer from Dresden Dolls, and many others.
Stickam calls this feature “fangating” and first deployed it on a concert event that was sponsored by Levi’s Jeans.
The company also released a white label service called Stream API (formerly Stickam API) in 2008.
Bands that participated included Breathe Carolina, Mayday Parade, Of Mice and Men, and Pierce The Veil.
Stickam also provided live coverage of Warped 2011 through a deal with the band Gym Class Heroes streaming from every single tour date.
Stickam’s live video players came with built-in chat capabilities, allowing both text chat and optional video chat.